Fact
Sheet
Joseph
Shinoda Memorial Scholarship Foundation Inc.
The
Joseph Shinoda Memorial Scholarship Foundation Inc. is a non-profit
organization headquartered in San Luis Obispo, Calif. The foundation
is dedicated to ensuring the continued success of the commercial
floriculture industry through encouraging creative young students
to pursue careers in floriculture.
Mission:
The purpose of the Joseph Shinoda Memorial Scholarship
Foundation is to provide scholarship assistance to deserving students
who have chosen to prepare for careers in the floriculture industry. It is through
education that the interests and potential of young people can be developed in
order to meet the expanding demands of the floral industry.
History:
The Shinoda Foundation was established in 1964 under the
auspices of the California State Florists' Association in memory of
the late Joseph Shinoda, a highly regarded pioneer of the floral industry.
Shinoda
became president of his father's operation, the San Lorenzo Nursery
Co., in 1933. Until his death in 1964, Shinoda was known as an innovator
and leader in the flower industry. He was one of the first to use
radio and billboard advertising to promote retail sales of flowers,
use computer technology in his business, and establish health insurance
and other benefits for employees. He was outspoken in his belief
that the long-term growth and success of the flower industry was
dependent on an ongoing supply of well-educated young people.
He
was one of the founders and early president of the California State
Florists' Association, president of the Southern California Floral
Association, and a director of the Society of American Florists.
After
his death, flower industry leaders from throughout California joined
friends and members of the Shinoda family to create an enduring memorial
to Joseph Shinoda. The Joseph Shinoda Memorial Scholarship Foundation
was established, and awarded its first scholarships of $1,000 in
1965. The Foundation was incorporated in 1972.
Scholarship
Recipients:
Each year, scholarships are awarded by the foundation to
students specializing in some phase of floriculture.
To
be eligible, applicants must plan to attend a college or university
with accredited floriculture course work during the next academic
school year. Applicants must also intend to work in some phase of
commercial floriculture in the United States after graduation. Applications
and related materials are accepted beginning in January and must
be received no later than March 30th.
Industry
Impact:
Since its inception in 1964, the foundation has awarded scholarships
valued at more than $740,000 to 627 floriculture students and incentive grants of over $180,000 to college and university floriculture and related programs across the nation.
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